Author: Mofeoluwa Awe

ChatGPT overtakes TikTok and Instagram to become the most downloaded app globally in March 2025

By Mofeoluwa Awe In a groundbreaking moment on the Global App Chart, ChatGPT soared...

Heineken Redefines Brand Engagement with Tech-Savvy ‘Chill’ Phone Case

By Mofeoluwa Awe In a world where dopamine hits from phone notifications compete...

NCC kicks off public campaign to protect Nigeria’s telecoms infrastructure

By Mofeoluwa Awe The Nigerian Communications Commission (NCC) has launched a nationwide...

Why brands deserve a place on the balance sheet

By Mofeoluwa Awe In today’s brand-driven economy, where perception often shapes...

Meta’s legal storm could shake up digital ads- here’s why brands should be paying attention

By Mofeoluwa Awe Meta is headed to court and it’s not just Silicon Valley watching....

Google cloud redefines brand marketing with new AI tools at next ’25 conference

By Mofeoluwa Awe Google Cloud has taken a major step toward revolutionizing how...

Nike’s global slump and what it could mean for Nigeria’s retail and marketing space

By Mofeoluwa Awe Nike is facing a major slowdown in global sales with a reported...

The new data-imperative- why quality, consistency, and privacy are the core of future-ready marketing

By Mofeoluwa Awe The marketing industry has undergone a radical transformation...

MTN partners with Synamedia to launch Africa-focused streaming platform, taking on netflix and amazon.

By Mofeoluwa Awe MTN Group is gearing up to reshape the African entertainment...

WPP expands AI and data driven capabilities with strategic acquisition of InfoSum

By Mofeoluwa Awe In a major move to strengthen its position in data-driven marketing,...

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