Author: Kasim Bakare

Experiential in the future will be less of physical engagement – Rosemary Akpo

By Felicia Nwosu Rosemary Akpo, Managing Director of EXP Marketing, the pioneer...

APCON registrar honoured at 02 academy

… announces certification exemptions for academy graduates By Kasim Bakare In...

Integral reels out advertising opportunities for brands ahead of 2021/2022 EPL Season

By Felicia Nwosu Integral Sponsorship and Experiential Marketing Limited, the...

EXMAN 2021: Cosmas Maduka, Dubai Tourism boss, charge stakeholders on brand building and sustainability

By Kasim Bakare The Experiential Marketers Association of Nigeria(EXMAN) 2021...

Tunji Adeyinka elected new EXMAN president

By Kasim Bakare One of Nigeria's foremost marketing practitioners and Managing...

Why every entrepreneur should build their own Marketing Agency

Marketing does more than just boost a company’s sales and entice customers to buy...

Experiential agencies should embrace intellectual property protection to stay relevant – Tolulope Medebem

Just one interaction and you will know immediately that Tolulope Medebem is into...

IMC agencies should re-think their business models and relationships to survive present realities – Nnenna Onyewuchi

By Kasim Bakare Creative amazon and Director of Strategy at Yellow Brick Road(YBR),...

Scotiabank taps Phil Osagie as its content writer

By Abimbola Mohammed Scotiabank, a Canadian multinational banking and financial...

LSF PR bags multiple awards at the SABRE 2021

LSF PR, a leading Pan-African Public Relation Agency, has announced multiple wins...