The Industry Newspaper, a leading brand marketing publication in West Africa and...
The conversation around structured pitch fees in Nigeria’s advertising industry...
By Felicia Nwosu As brands continue to catch up with the fast-evolving consumer...
By Seun Johnson In the world of advertising where attention has become currency...
By Felicia Nwosu Against the back drop of its banning challenge, TikTok's advertising...
By Felicia Nwosu The global laptop market, valued at USD 127.62 billion in 2023,...
By Felicia Nwosu Pepsi is blending flavor with futuristic tech in its latest campaign,...
Nigerian Breweries Plc-Nigeria’s foremost brewing company, has reaffirmed its commitment...
By Felicia Nwosu This Wednesday, MARKETING EDGE ONTV takes centre stage with an...
By Felicia Nwosu For many, bartending is a job, but for Diageo, it is a dream...
