Author: Felicia Nwosu

Cargo airport: Rtd Dep. Director, Publisher, others, commend Oyebanji

A retired A Deputy Director at the National Oil Spill Detection and Response Agency...

Instagram Introduces “Trial Reels” for creators to experiment with new audiences

 By Felicia Nwosu Instagram is unveiling an innovative feature called "Trial...

WOO expands sustainability access with fresh digital gateway

By Felicia Nwosu The World Out of Home Organization (WOO) is amplifying its commitment...

Bold leadership at Dentsu Kenya as two CEOs – Rao, Kipury appointed to lead agency into future

By Felicia Nwosu Dentsu Kenya has taken a monumental step into a transformative...

Top campaigns that defined 2024 spotlight by MARKETING EDGE

By Felicia Nwosu As the year 2024 draws to a close, MARKETING EDGE, Nigeria’s...

Why transparency in advertising spend remains elusive in Nigeria

By Felicia Nwosu The recently released World's Largest Advertisers 2024 report...

Global food trends reshape consumer preferences, Kantar unveils strategic insights

By Felicia Nwosu Kantar’s Worldpanel division has shed light on evolving global...

Omnicom in talks to merge in potential $14 billion deal

By Felicia Nwosu Omnicom Group is in advanced negotiations to acquire Interpublic...

BJAN conference tackles rebuilding consumer confidence amid policy challenges, market realities

By Felicia Nwosu/ Abimbola Mohammed The Brand Journalists’ Association of Nigeria...

Marketers prepare for 2025 with steady budgets amidst rising confidence

By Felicia  Nwosu As the global economy continues to influence strategic decisions,...