Author: Felicia Nwosu

WFA, Kantar unveil new framework for sustainable marketing by 2030

By Felicia Nwosu The World Federation of Advertisers (WFA), in collaboration with...

ADVAN poised to elevate Nigerian Marketing,fostering a more prestigious,future for members

By Felicia Nwosu The Advertisers Association of Nigeria (ADVAN), over the years,...

Glo festival of joy promo draw holds in Abuja 

In furtherance of its ongoing scheme to excite and reward its subscribers across...

Against all odds, FirstBank eyes another decade of growth

In the first nine months of last year, the earnings per share (EPS) of FBNHoldings...

Toothpaste brands shaping future with advanced formulations

By Felicia Nwosu Today, a lot of brands are leading the charge with herbal and...

2025, year of authenticity in PR

By Akonte Ekine Guest Columnist The fields of communications, advertising, and...

Guinness Nigeria bounces back with N20 billion quarterly profit

Guinness Nigeria Plc has announced a pre-tax profit of N20.1 billion in its second-quarter...

Marketers to focus on social Media Ads, AI in 2025 as Cookie concerns wane -Report

By Felicia Nwosu Marketers are setting their sights on social media advertising...

Samsung Galaxy S25 series sets the standard of AI phone

Pioneering the multimodal era with the most context-aware and personalized mobile...

FirstBank’s FirstGem: Redefining Women’s empowerment in Nigeria

The story of women’s contribution to Nigeria’s economy is as old as the nation...