Author: Felicia Nwosu

Pepsi introduces new flavour to shake up soda landscape

By  Felicia Nwosu The cola wars are heating up again. In a direct challenge to...

Jack Daniel’s announces restructuring amidst sales slump

By Felicia Nwosu Global spirits giants, Jack Daniel's  has  announced a significant...

NC/NDPC Chairman, Dr. Vincent Olatunji graces Smartcomply Compliance and Cybersecurity Breakfast Session

Smartcomply, a leading compliance and cybersecurity solutions provider, is currently...

FirstBank clarifies misleading reports, reassures customers of gold standard banking services

Our attention has been drawn to recent media reports regarding a commercial transaction...

Macroeconomic headwinds threaten to disrupt steady pace of 2025 advertising pitches

By Felicia  Nwosu Macroeconomic headwinds threaten to disrupt steady pace of...

NGX weekly: Investors gain N1.137trn as Wema, FBN, universal lead

The Nigerian Exchange Ltd. (NGX) All-Share Index and Market Capitalisation appreciated...

Brands leveraging banter to win hearts, minds as tool for engagement

By Felicia Nwosu In today's hyper-competitive digital landscape, brands are constantly...

Advertising software market set to triple, reaching $10.46 billion by 2029

By Felicia Nwosu The global advertising software market, valued at $3.56 billion...

Sustainability market set for explosive growth by 2030

By Felicia Nwosu The global green technology and sustainability market, valued...

FirstBank  expands footprint across Ethiopia, Angola, Cameroon

Building on its long-standing presence in sub-Saharan Africa, First Bank of Nigeria...