Author: Felicia Nwosu

Noah’s Ark Communications partners LAWMA on Waste Recycling

Noah’s Ark Communications Limited, Nigeria’s leading creative powerhouse, recently...

Diageo West & Central Africa welcomes Bodam Taiwo as its new Customer Marketing Director

By Felicia Nwosu Diageo West & Central Africa has announced the appointment...

New Crystal Communications unveils Ultra-modern head office in Abuja

The Nigerian Out-of-Home (OOH) advertising landscape has reached a new milestone...

New Crystal Communications transforms Nigerian ads with 3D digital billboards

With the launch of groundbreaking 3D digital billboards in Abuja and Lagos, New Crystal...

Agencies battle talent loss amid relentless poaching

By Felicia Nwosu The Nigerian advertising landscape is undergoing a dramatic transformation...

CMC Connect LLP Lead Partner, calls for empirical measurement in Nigeria’s cluttered marketing landscape

By Felicia Nwosu Yomi Badejo-Okusanya, Lead Partner at CMC Connect LLP, a leading...

Leveraging sports marketing as goldmine for brands seeking fan allegiance

By Felicia Nwosu In Nigeria's dynamic market, sports have emerged as a powerful...

Nigeria’s marketing future hinges on agility, data, authenticity – Bamigbaiye

By Felicia Nwosu Omotola Bamigbaiye, Chair of the Brand Advisory Board at Meristem...

Adeleye Fabusoro joins CIG Group as Group Marketing and Corporate Communications Director

CIG Group is thrilled to announce the appointment of Adeleye Fabusoro as the new...

More customers embrace ‘Bulk Data’ service from Glo

Digital solutions and technology company, Globacom, has been witnessing growth in...