Author: Felicia Nwosu

When economy tightens, billboards speak louder: Abunene reframes OOH as the last standing engine of growth

Omo Kingsley Abunene, Vice President of the Out-of-Home Advertising Association...

Olamide Blessing-Kayode calls for creative rebirth in Nigeria’s fast-changing ad industry

Nigeria’s advertising industry races into a digital future, yet Olamide Blessing-Kayode...

Maxxconnection raises the bar as brand builders, health lifters through Maxxcare, with bold outreach at Ketu Motor Park

In a rare display of corporate compassion, Maxxconnection Limited, through its well-established...

ARCON outlines position following court decision on outdoor advertising regulation

Following the landmark judgment delivered by the Federal High Court, Lagos Division,...

Okoro urges creatives to harness streaming, brand synergy for growth

Veteran Nollywood actor, Ikechukwu Okoro has urged the Nigerian creative industry,...

How the Nation’s crisis management story can be rewritten by Nigerian PR

In Nigeria and across the globe, crises rarely announce themselves. They strike suddenly...

A new walk begins as Oyetola Akeredolu becomes Diageo’s Johnnie Walker Brand Guardian for Africa

There are career moves and then there are moments that feel like destiny taking a...

MARKETING EDGE ONTV hosts Olamide Blessing-Kayode this Wednesday on Industry Conversation

MARKETING EDGE ONTV will this Wednesday feature Olamide Blessing-Kayode, the Founder...

Akinsiku reacts to court verdict, highlights constitution’s role in outdoor regulation

Sola Akinsiku, President of the Out of Home Advertising Association of Nigeria (OAAN)...

Justrite set for national expansion as IFC considers $15 million loan

Nigerian supermarket chain Justrite is gearing up for nationwide expansion as the...

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