FBNQuest has unveiled a dynamic new chapter with the appointment of Adefisayo Akinsanya as its Head of Marketing and Corporate Communications.

Her entry brings not only experience but also an inspiring mix of vision, creativity, and strategic depth that promises to reshape how the brand engages its audiences.

Again, this strategic move has helped to cement its standing in Nigeria’s financial services industry.

Driving Strategy and Engagement

So, in  her new role, Adefisayo steers the institution’s marketing blueprint and communication agenda.

Besides this, her role will equally reinforce FBNQuest’s promise of excellence and innovation while fostering stronger bonds with clients, investors, and the wider public.

Moreover, her leadership amplifies the voice of the brand, ensuring it resonates with confidence and clarity in an increasingly competitive marketplace.

Career Journey and Growth

In the same vein, her career journey reads like a testament to consistency, grit, and remarkable growth.

She began at Fidelity Bank, where she built her early expertise in brand management, product oversight, and risk strategy.

She later brought her energy to Accion Microfinance Bank, steadily rising to lead its branding, digital communications, and marketing operations.

Most recently, she made her mark at Abuja Electricity Distribution Company Plc, where she directed the marketing and corporate communications function with distinction, delivering strategies that elevated visibility and trust.

Recognition and Influence

Adefisayo earns admiration for her ability to transform communication into influence and to turn marketing challenges into opportunities for innovation.

She manages crisis situations with poise, redefines corporate storytelling, and positions organizations as trusted industry players.

These achievements earned her national recognition in 2022 when Women in Marketing and Communications honored her as the Most Outstanding Marketing Professional.

Academic Credentials

She holds a degree in Marketing from Crawford University and an MBA in Management from the University of Lagos, credentials that underline both her academic grounding and professional authority.

A Defining Step for FBNQuest

FBNQuest’s choice of Adefisayo signals a decisive step towards a future where brand storytelling, stakeholder engagement, and business impact go hand in hand.

Her appointment represents more than filling a position; it ignites a vision.

With her at the helm of marketing and corporate communications, FBNQuest projects its values more boldly, connects more deeply, and achieves growth with greater resonance.