Tag: Public Relations

Covid-19 and the state of PR: A personal experience

It is no news that the Covid-19 pandemic has foisted a new reality on our world....

Optimising thought leadership for reputation management

You may consider it inappropriate if I say the term 'thought leadership' has become...

Evaluating PR efforts for enhanced impact

As a public relations practitioner, do you commit resources to evaluating your campaigns...

Wanted for PR professionals: A Covid-19 communications protocol

My firm, Mediacraft Associates, has just received a brief regarding a situation in...

Modion Communications bags two SABRE Awards

Modion Communications, an avart-garde brand development and leading Public Relations...

Seven principles of good PR

We all know that good PR is about more than writing press releases – it’s about...

Corporate entities must cultivate positive image for business growth – Rewane

Corporate organisations in the country have been advised on the need to ensure that...

PR trends of the last decade

1 The social media ‘tsunami’ The start of the last decade in 2010 heralded...

PR experts confident of growth in 2020

2019 may have come and gone, but 2020 would not commence without prospects from the...

PRCAN President predicts improved growth performance for PR firms in 2020

President of the Public Relations Consultants Association of Nigeria (PRCAN), Isreal...