Tag: Brands

HEINEKEN completes acquisition of Distell and Namibia breweries

By Oghale Mafuru  Leading brewing company, Heineken has completed the acquisition...

NIMN set to hold 2023 National Conference

By Oghale Mafuru The National Institute of Marketing of Nigeria NIMN, is set to...

ARCON debunks drug suspect affiliation claims

By Oghale Mafuru Following widespread reports connecting the apex advertising...

IAA unveils 85th anniversary logo

By Oghale Mafuru  International Advertising Association, IAA, the global umbrella...

Meta’s Q1 2023 revenue soars to $29b

Meta, the technology behemoth has posted $29b revenue for the first quarter of 2023.in...

Experiential marketing’s future  depends on AI tech adoption, culture – Ayoola

By Felicia Nwosu Abayomi Ayoola, Managing Director, Expose’ Marketing Solutions...

Nigerian Breweries’ advertising spend grosses N57 billion in 2022 financial Year

By Oghale Mafuru The Nigerian Breweries PLC, a foremost brewing company in Nigeria,...

AI makes digital marketing more effective, improves ad performance – Martins

By Abimbola Mohammed Stanislaus Martins, Regional Director, Meta Africa, has said...

Marketers must put consumers above all else – Wulff-Caesar

By Felicia Nwosu Chris Wulff-Caesar, theCluster Marketing Director, Sub Saharan...

Sectoral groups reaffirm support for advertising reforms

By Oghale Mafuru To give further credence to the impact of the new advertising regime...