Tag: Advertising

Brands’ anxiety over post Covid-19 market

To many, the ongoing Covid-19 pandemic still seems like a long nightmare; whereas...

Brands & Marketing communication experts disagree on stoppage of brands advertising campaigns

Confusion, fear and apprehensions continued to dominate the Nigerian brand management...

Why big brands are putting planned ad campaigns on hold because of Covid-19

New data from the World Federation of Advertisers (WFA) reveals four out of five...

Covid-19 pandemic: Brands’ advertising communications should be sensitive – Paul Ugoagwu

Brand and marketing communications can be a two-edged sword, especially in a time...

Publicis is cutting down some of its 5, 000-strong UK workforce amid Covid-19 crisis

Publicis Groupe is making redundancies across its 5,000-strong UK operation because...

Adland turns to temporary pay cuts as key measure for weathering storm of Covid-19 crisis

Businesses in adland are turning to temporary cuts in pay and hours for their staff...

 Elev8media announces N40m SME support fund to fight Covid-19

Elev8media Advertising Ltd has announced its upcoming project to support Nigerian...

18 Tips on advertising during the Coronavirus crisis

What brands and marketers can say when nothing seems right “How do I speak to...

Bunmi Adeniba, Unilever Marketing Director becomes VP Global Advertisers

President of Advertiser Association of Nigeria (ADVAN), Mrs. Bunmi Adeniba,...

Cannes Lions postpones its 2020 annual Festival of Creativity

Cannes Lions has announced that its annual Festival of Creativity will not take place...