Tag: global ad spend

Tariff pressures threaten ad spending, WPP CEO warns

WPP CEO Mark Read has warned that growing trade tensions and tariffs will “undoubtedly”...

WARC lowers 2025 global ad spend forecast amid economic uncertainty

By Felicia Nwosu Following a recent report from the  World Advertising Research...

Global ad spend to rise by 19% to $762 billion in 2021, says report

By Kasim Bakare GroupM, one of the world's largest advertising media company, has...

Global ad spend to hit $579 billion in 2021, says report

Global creative agency, dentsu has released its 2021 global ad spend forecast. According...

Global ad spend increases by $12.9bn in Q1 of 2018

The global advertising spend for the first quarter of 2018 increased by $12,9 billion...

TV tops Global ad spend with $141.8bn in 2016

Despite the rise of digital technology in advertising, Television topped global advertising...