Tag: coke

Brands making anniversary statements in 2023

By Felicia Nwosu 2023, for many consumers and brands is an iconic year as a number...

Brands that rule Lagos traffic market

By Felicia Nwosu Over time, Lagos has become synonymous with gridlock, thereby...

What makes an ad iconic?

Epic Games released a familiar-looking ad in August. The maker of the video game...

The evolution of Coca-Cola’s marketing campaigns

The public images of most brands rise and fall with the trend of the times. A brand...

COCA-COLA suspends all brands advertising campaign commits $120M to fight COVID-19

The current global Covid-19 pandemic has further caused another economic backlash...

Coca-Cola Media brief up for grab

Feelers emanating from the competitive Nigerian media market have revealed that The...

Pepsi overtakes Coke as world’s most effective brand in Effie Index

Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018...

AB InBev completes divestment of interest in Coca-Cola Beverages Africa

Anheuser-Busch InBev has announced that it had completed the sale of its 54.5% equity...

Coca-Cola Considers Use of Robots for Ads Creation

World famous brand, Coca-Cola is considering the use of Artificial Intelligence (AI...