Tag: Breaking News

Disruptive brands drives lasting brand value

Disruptive brands  today, are building  lasting brand value by going beyond meeting...

Creative confidence declines as LIONS report exposes insight, culture gaps in 2025

LIONS's  report has  exposed  creative confidence declines, which it noted, has...

Coca-Cola, Tyla aim at Gen Zs with ‘enjoy the moment’ campaign

In a bold move to continuously connect with Generation Z amid the digital noise of...

Google pitches AI search and video to advertisers

Google has introduced significant advancements in its search and advertising platforms...

Publicis Groupe acquires Captiv8, fortifies influencer marketing

Publicis Groupe, the French multinational advertising giant, has significantly expanded...

MARKETING EDGE set to hold 2025 2nd Quarterly Industry Summit

MARKETING EDGE has  announced its readiness to host its  2025 2nd Quarterly Industry...

INMA launches new Advertising Initiative aimed at demystifying opaque digital ecosystem

The INMA Board of Directors has approved an Advertising Initiative aimed at equipping...

Bytes, airSlate partner to transition Nigeria to a paperless economy

In a strategic move to accelerate Nigeria’s digital transformation, Bytes Ahead...

Fidelity Bank battles Supreme Court judgment of ₦226 billion fine

In a landmark judgment, the Supreme Court of Nigeria has ordered Fidelity Bank Plc...

CMOs Lean on AI to navigate budget freeze, agencies brace for cuts

CMOs  today lean on AI to navigate budget freeze as agencies brace for cuts while...