Today’s era is defined by highly targeted, personalised advertising based on characteristics...
GroupM, the world’s leading media investment company, has said that television...
President of the Digital Marketing Professionals of Nigeria, (ADMARP), Oti Ukubeyinje...
Business operators across Nigeria’s creative industry, more especially, advertising...
“We screwed up,” admits Harris Diamond, CEO of McCann Worldgroup, sitting in...
With over 300 registered practitioners as members, Advertising Practitioners Association...
An overwhelming leadership and membership, including a who’s who of Nigeria’s...
Don’t get me wrong - I love a great metaphor. But to be great it needs to work...
After three years of grandstanding and unwarranted prevarication, JC Decaux, a Paris...
The 2019 Advertisers Association of Nigeria (ADVAN) Awards for Marketing Excellence...