Joseph Ekeng Like many other sectors in Nigeria, the Integrated Marketing Communications...
By Joseh Ekeng Coca-Cola markets and sells its brands in over 200 countries, but...
By Abimbola Mohammed Advertisement is a powerful tool used by marketers and agencies...
By Joseph Ekeng Without a doubt, Tik Tok is the fastest-growing social media...
At a time when the skills gap in the Nigerian IMC industry keeps widening, what...
By Tunde Animasaun The post 2023 general election sociopolitical climate has become...
By Abimbola Mohammed With the rapid advancement in internet technology and the proliferation...
The movie Gangs of Lagos has drawn a huge rebuke from the Lagos State Government...
The marketing profession has evolved so much in the last few years. With every advancement...
By Felicia Nwosu The popular saying, ‘Necessity is the mother of invention’...
