Tag: soft drinks

Cannes Lions 2025: X3M Ideas takes ACT Responsible honour with ‘Blood Sacrifice’ for Red Cross

In a year already marked by global recognition, X3M Ideas has added yet another accolade...

Alphabet, Amazon, and Meta cement dominance in global advertising market

Alphabet, Amazon, and Meta rapidly strengthened their control over the international...

PepsiCo pulls the plug on 2025 favorites as new era for soft drinks begins

PepsiCo, has made a bold move that is sending ripples through the beverage industry...

The lemon-lime overtake: when Sprite’s spark challenged the cola-crown

For decades, the frothy battlefield of global drinks has been mirrored by the titanic...

HSSF ad ban to cost broadcasters more than £200m annually in revenue

In a bid to tackle obesity, the UK government is set to impose a UK-wide pre-9pm...

Lagging sales in core brands hurt PepsiCo’s 3Q trade

Soft drinks giant PepsiCo has said that a focus on healthier and low-calorie drinks...

Coca-Cola Clinches Nigeria’s Most Innovative Multinational Company Award

On account of the company's recycling and innovative initiatives, soft drinks giant,...