The Lagos State chapter of the Nigerian Institute of Public Relations (NIPR)has concluded...
By Godfrey Adejumoh It might be a struggle to defend this statement empirically;...
Zenera Consulting, a leading agency that offers integrated communications consultancy...
By Efe Obiomah Last week, I read two Instagram posts, back-to-back, about a well-known...
The twin disciplines of marketing and PR have always had some crossover. It’s hard...
The broken windows theory, the brainchild of James Q Wilson and George Kelling, holds...
With the lockdown regulations being eased, many businesses are reopening their doors...
Chain Reactions, one of Nigeria’s leading public relations agencies has emerged...
Nigerian Economic Outlook 2020: Imperatives for the Marketing Communication Sector...
Media and integrated marketing communications specialists in the country have expressed...
