Tag: Advertising

Hollandia Evap inspires consumers in latest brand campaign

Nigeria’s leading evaporated milk brand, Hollandia Evap Milk, has launched a new...

Coca-Cola calls for creative agency on new global campaign

Coca-Cola is in the middle of a review for a new global brand campaign. The scope...

The themes that will shape Cannes Lions 2020 programme

The Cannes Lions' content team has carried out substantial research with more than...

AMEC holds 6th annual Measurement Month, seeks to educate IMC practitioners on latest best-practices

The International Association for the Measurement and Evaluation of Communication...

UK advertising spend hits £6.0bn for Q2 2019

UK adspend rose 5.8% year-on-year to reach £6.0bn in Q2 2019, marking UK advertising's...

Cannes Lions unveils 2020 Festival, reveals content agenda on industry-driven themes

Cannes Lions launches the 2020 Festival by announcing the Content Agenda themes,...

Why consultancies are snatching creative talents

The hunt for creative talents has become a global issue. As the needs exceed the...

Why Nigeria’s creative agencies fizzle out with their founders

The risks faced by creative agencies that tie founders’ and owners’ life and...

LAIF announces 2019 Jury, may restructure to suit local taste

The Association of Advertising Agencies of Nigeria (AAAN) has announced the jury...

Google, Facebook and Amazon to dominate global adspend in 2020, says Warc

Warc has forecasted global advertising investment growth across the 19 categories...