2025 Search Trends

John Olulope Ajayi, the legacy of a pathfinder

By Kenneth Omobhude John Olulope Ajayi’s legacy remains multifaceted and far-reaching....

JLR resets its global marketing direction

After months of intense evaluation, Jaguar Land Rover has taken a decisive step in...

FirstBank mourns Chief John Ajayi

FirstBank of Nigeria Limited has expressed profound sadness over the passing of Chief...

Industry voices project stronger operating climate for marketing communications in 2026

Nigeria’s marketing communications industry is steadily regaining confidence, with...

Family announces funeral arrangements of John Ajayi

The family of late Chief John Olulope Ajayi, Editor in Chief, Publisher and Founder...

Cool FM, Wazobia FM, Nigeria Info, Kids FM Mourn MARKETING EDGE Publisher, John Ajayi

The management and staff of Cool FM, Wazobia FM, Nigeria Info and Kids FM have expressed...

SO&U reflects on three decades of shared history as it bids farewell to John Ajayi

Leading creative agency SO&U has expressed deep sorrow over the passing of Mr....

What 2025’s searches reveal about a culture in transition

Search is not the loudest expression of culture. It is the most honest. Before people...